Monday, 25 May 2026
Egypt’s El Nasr automotive turns profitable one year after revival
El Nasr Automotive Manufacturing Company (NASR), the iconic state-owned carmaker under the Holding Company for Metallurgical Industries (Ministry of Public Business Sector), has achieved a remarkable turnaround: just one year after its historic restart in November 2024 following a 15-year shutdown, the company has moved from loss-making to profitability, recording a net profit of approximately EGP 35 million in fiscal year 2024-2025.
The past 12 months saw a strong revival across its factories:
- The bus plant underwent comprehensive modernisation and launched the new “Nasr Sky” tourist coach (63.5% local content) and “Nasr Star” minibus (over 70% local content).
- Preparations are now underway to introduce Egypt’s first fully locally assembled electric bus and electric minibus in line with the state’s clean-energy strategy.
- The passenger-car plant has been completely upgraded with state-of-the-art global production lines and is currently testing new production models both for Nasr and for international partners, signalling the factory’s return as a competitive manufacturing hub.
The company is also expanding into new light-transport vehicles to meet growing market demand.
These milestones mark the beginning of a new era aimed at rebuilding a modern, competitive Egyptian automotive industry, maximising asset utilisation, increasing local component ratios, reducing imports, creating jobs, and strengthening the national economy, in full alignment with the Ministry’s strategic vision.